"Any time you can add spin you're increasing the ability for that shot to stop. That's the key benefit to our urethane cover technology that we deliver on both Pro V1 and Pro V1x." - Matt Hogge, Titleist R&D
Today's the day - they are here: the hotly anticipated new Pro V1's & Pro V1x's from Titleist. They've released a video showing some background into their research and development processes. This includes in-house production of Titleist's own formulation of urethane for the ball cover - optimized for durability, softness, and spin-control.
Impressive stuff! And we've finally got them here at Best4Balls, in fact, we were unboxing them this morning:
...and taking them for a little test drive!
"How a ball should behave" - Actual quote from our resident ball-tester after testing the new Titleist ProV1.
There you have it. Two great new balls from Titleist. And both are available from us plain, personalised, or even printed with your company logo.